Outsourcing is subcontracting work to a third-party company or individual for product creation, design, or some other service. Outsourcing has always been carried out by both major businesses and smaller companies. As far as corporations go, this means business process outsourcing (BPO).
The Internet has long been bitten by the outsourcing bug and most online businesses tend to allot most of their product creation to outsourcing, and some have started outsourcing their marketing as well. Internet marketers outsource projects like e-book creation, article writing, Web development and design, software development, making lists of affiliate programs with all the details, sorting particular information into lists, and every other job that is either time consuming or that requires specific expertise they don’t personally possess.
Outsourcing is being described by some as an unfortunate by-product of a global economy. The thinking is simply that when the same work can be done by someone else cheaper, get it done. While this is certainly a more profitable way of conducting a business, it does have its negative side too.
Outsourcing is said to be for people who have little patience and a lot of money. There may be people who think that looking at the disadvantages of outsourcing amounts to thinking negatively; however, it is always better to consider all the disadvantages in advance to avoid any future surprises (or should we say “shocks?”).
One of the most crucial facts of life is that no third person or company can understand the product better than the owner. In spite of their best efforts, they may not be able to help business owners reach their goals.
The potential for a communication gap is said to be one of the demerits of outsourcing, where the person who the work is outsourced to may not be familiar with a particular culture and that lack of understanding could reflect in the work performed. (more…)